Skip to main content

To Reflect: Small, Medium, Large

Keeping with this week’s theme of the power of words – Working with a client this week I was shown an interesting document. It was attempting to link a project’s scoped inclusions to its planned benefits. However, this document wasn’t interesting because of its content – but rather the way it managed to create confusion within this client’s team.

You see, the author had used the words ‘small’, ‘medium’ or ‘large’ to represent a scoped item’s level of contribution to a target benefit.

However the rest of this client’s team didn’t grasp that intuitively. Instead they defaulted to reading it as an indicator of the size of the work to be done. The end result of which was at least a couple hours of wasted time due to team misalignment.

So this week remember:

Language comes with social norms. Either respect the norms, or break them intentionally and explicitly. It’s in unintention that the sharks lie.

Send Me Your Change Leadership Questions!

I’m starting up a new series where I address your questions & challenges through video mini-masterclasses. I’ve received some great ones so far, please keep them coming!

Brendon Baker

Brendon is a leading expert in strategic framing and inside-out change. He has led and guided over $11 Billion in transformative projects and programs, from transformations to teddy bears. He is the author of the best-seller Valuable Change, and niche top seller Creating High Value PMOs. Brendon now spends his time helping leaders cut through the noise to focus on what matters; working with them to create new realities.

Leave a Reply